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The least effective way to brand your real estate business

USA Real Estate News-Inman - Wed, 2025-03-19 10:27
In today’s world of AI search and brokerage M&A, trainer Bernice Ross writes, branding your business with your name or your brokerage isn’t enough. Here's what to do instead.

Thoughts on Leadership: The Lion Mentality

USA Real Estate News-RISMedia - Wed, 2025-03-19 10:09

Today’s blog was inspired by Renee Gonzales, CEO of Long Companies, a HomeServices of America company headquartered in Tucson, AZ. At her recent annual company recognition event, Renee delivered a powerful keynote on the lion mentality—a mindset rooted in courage, resilience, focus, dominance and strategic thinking. In real estate, courage is non-negotiable. This industry is…

The post Thoughts on Leadership: The Lion Mentality appeared first on RISMedia.

Mortgage Applications Down but Overall See 6-Week High

USA Real Estate News-RISMedia - Wed, 2025-03-19 08:28

While mortgage applications were down this past week, the Mortgage Bankers Association (MBA) pointed to steadier mortgage rates and increased inventory as positive signs for this year’s spring housing market. According to MBA’s latest Weekly Mortgage Applications Survey for the week ending March 14, 2025, the Market Composite Index (a measure of mortgage loan application…

The post Mortgage Applications Down but Overall See 6-Week High appeared first on RISMedia.

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